Living Room Before

As you can see, when you walked into the living room you were immediately faced with the back of a sofa and the TV was the focal point of the space.

Our solution was to bring in some smaller scale furniture and to reorient the room to open up the space and invite buyers in.

Living Room After

As you can see, not only did we create more seating in the space, but the space suddenly feels a whole lot larger when it’s’ not dominated by an oversized sofa.

This property sold for full price the same day it went on the market!

Here are a few more before and after photos from this staging success story:

Master Bedroom Before

Master Bedroom After

Display Ledge Before

Display Ledge After

Patio Before

Patio After

For more information about Stage to Sell, vacant or occupied staging services, consultations, paint color selection, or furniture/accessory rentals, check out our website at www.StageToSell.biz!

2149 Basil Lane, Los Angeles (IN ESCROW)
$929,000
This inspirational Bill Mack contemporary architectural on a rare, private cul de sac just east of Beverly Glen features a 2-story tall wall of glass looking out across an open, sunlit living room and dining area to a large landscaped patio and deck surrounded by tall trees, tranquil canyon views and sky. Listed by Elyse Gunter of Coldwell Banker.

1925 S. Beverly Glen #27, Los Angeles (SOLD)
$519,000
This sophisticated split level townhouse with soaring ceilings in the living room is just moments from all that Century City has to offer. Listed by Deborah Bremner of Coldwell Banker.

2011 Ashland, Santa Monica
$1,375,000
This stunning contemporary craftsman home, listed by Megan and Stacey Valnes of Sunset Park Realtors, is open, airy, light and bright and will entice any buyer.

1749 Wellesley Dr., Santa Monica (PENDING)
$875,000
Turn-key traditional on an over sized lot. Oozing with vintage style & charm but updated for modern living. Listed by Jennifer Field of Teles Properties.

840 20th St. #3, Santa Monica
$849,000
Exquisite north of Wilshire townhome with designer finishes throughout and a private rooftop deck. Listed by Mike Schwartz of Coldwell Banker.

2329 Castle Heights, Los Angeles
$929,000

With hardwood floors and plantation shutters throughout, this classic home exudes elegance at every turn. Listed by Trevor Thomas of Bankers Realty Exclusive, Inc.

Check out the photos of the finished product!

Check out the photos of the finished product!

4733 Marshall Dr., Culver City CA 90230

$639,000

Listed by Todd Miller, Keller Williams Santa Monica

Hidden behind mature trees this 3-bedroom home offers hardwood floors, updated bathrooms and a nice master suite. The backyard has a large grass yard & patio lined with bamboo. The garage could be used as an art studio or office. With a great Westside location (only 3 miles to Santa Monica, 3.5 miles to Venice Pier & 4.5 miles to LAX), the home sits on a quiet Culver City cul-de-sac near shops & restaurants.

If you are selling your Los Angeles home, let us help you get it SOLD so you can get on with your life!

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Annie Pinsker-Brown | Stage to Sell
Owner & Principal Designer
310-384-1084
www.stagetosell.biz

“We get you to SOLD so you can get on with your life!”

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Stage to Sell is the premier West Los Angeles Home Staging Company, and Owner & Principal Designer Annie Pinsker-Brown was named the Real Estate Staging Association (RESA) 2011 Professional Stager of the Year.

Annie is an ASP (Accredited Staging Professional), a RESA-PRO, and an affiliate member of the Beverly Hills/Greater Los Angeles Association of Realtors. She is also a Home Staging instructor for Staging and Redesign (SAR).

Annie has Staged LA homes for Bravo’s hit show “Million Dollar Listing” and TLC’s “Property Ladder.” She has also been featured in recent articles on Home Staging in Los Angeles Magazine, The New York Times, Costco Connection and Frontiers Magazine.

If you would like to see more of our Home Staging work, visit our website . There is an extensive gallery of before & after photos , as well as a list of our Staged properties currently on the market.

10740 Ashton Ave.

Living Room

Dining Room

Family/Media Room

Office/Library

Office/Library

Kitchen

Kitchen/Breakfast Room

Master Bedroom

Master Bedroom

Guest Bedroom

3rd Bedroom

Atrium

Listed by Daniel Bahr – CORE Commercial Real Estate. Call 818-231-2231 for more information or to arrange a showing.

This may seem like a strange job for a home stager, but I sort of “fell into” this line of work when I was asked to “stage” the common spaces in one of these properties for an inspection (read more about that here). That turned into a wonderful partnership with American Communities, with whom I’ve now worked on four separate projects (Witmer Heights, Carondelet Court, The Hobart and The Ardmore).  Since this type of work is so rewarding, I have been working to expand this part of my business and have now completed two projects with another developer, Abode Communities (Casa Dominguez and now Ivy Terrace).

I have been remiss in posting about Casa Dominguez, which garnered a good amount of attention for being the first LEED platinum certified affordable housing project in LA).

So this will be a 2-for-1 post about both Casa Dominguez and my latest project Ivy Terrace.

Casa Dominguez

For Casa Dominguez, located in East Rancho Dominguez, we were asked to bring in furniture, art and accessories for the entry, reception area and common room. We also furnished several offices and small conference rooms with office furniture and art. Since this was a green building, we went with a theme of natural materials in our use of artwork. Several metal and wood pieces were used (in addition to canvas art) to tie the spaces together.

As residents enter the building, they are greeted with beautiful art and plants.

Entry

The reception area offers comfortable seating in a beautiful surrounding while residents and potential residents wait to speak with management.

Reception Area

Reception Area

Reception Area

The community room offers a space for residents to meet and take part in on-site tutoring and classes.

Community Room

Community Room

Ivy Terrace

We have just completed work on Ivy Terrace in Van Nuys, where we were asked to furnish the reception area, a conference room, computer lab and several offices for management. Our theme for Ivy Terrace was to create the feeling of living in a garden.

As residents wait to speak with the on-site manager, bright reds and floral colors provide a welcoming feeling. Large comfortable chairs provide comfort and style.

Reception Area

For small meetings and classes, residents can take advantage of this bright and cheery conference room.

Conference Room

We couldn’t leave out the people who work here, so we brought in contemporary floral art for all the management offices as well.

Manager's Office

Finally the community room provides an open space for classes, meetings and resident gatherings.

Community Room

We are looking forward to working on many more of these affordable housing projects with these wonderful developers. Nothing could be more rewarding than designing spaces for such a deserving but often overlooked segment of the population.

Disclaimer: Please note that Stage to Sell is not involved with the design or architecture of the buildings themselves, or even – in most cases – picking finishes (with the exception of some paint colors). Stage to Sell chooses furniture, art and accessories only.

As things go in the “small world” of Los Angeles real estate, the buyer’s agent for that property loved my work and hired me to stage one of his listings…and another and another. That agent has been a steady client ever since and tells me he won’t take a listing unless the seller agrees to have me stage it! Aren’t those type of clients the BEST?

So last week this agent calls to tell me that his clients (the ones that bought that Santa Monica townhome) are now selling, and it was time for me to “work my magic” again! It’s not often we get a second chance to stage the same home, so I was excited – especially since it was such a great experience the last time! We both agreed not to mess with success (so to speak) and to keep the basics the same in terms of furniture placement, but I just had to mix it up a bit.

Check out these photos of the home how I staged it in 2008 and now how it looks today. Which do you prefer?

View from 2nd floor 2008

View from 2nd floor 2010

Living/Dining Room 2008

Living/Dining Room 2010

Dining Room 2008

Dining Room 2010

Master Bedroom 2008

Master Bedroom 2010

Office 2008

Office 2010

Guest Room 2008

Guest Room 2010

Master Bath 2008

Master Bath 2010

631 N. Martel, Los Angeles. MLS#10-463635

Call today for a showing! 323-697-5157

827 Wilson Place, Santa Monica

Contact Revi Mendelsohn at 310-963-7384 for a showing. Hurry, this one will go fast!

We knew immediately why this home wasn’t selling. Despite its beautiful bones and spacious rooms, the layout confused even the most savvy buyer. With a very long and narrow living room, a small space right off the living room that no one knew what to do with, and 3 connected bedrooms on the top floor, buyers were stumped. All it took was the right furniture to help them figure it out.

In the long living room, we created two distinct seating areas – one to take advantage of the beautiful fireplace, and the other to be the TV watching area. Suddenly the spaciousness of the room didn’t feel so overwhelming.

Oh, and that awkward space off the living room (visible above through the opening)? Now it’s a library/office – a bonus to any home.

Now for the 3 adjoining rooms upstairs. When this home was built, they added doors that led from one room right into the next, and planned for those doors to stay open for light and flow and to give the space a suite feel. But for today’s buyers, that equates to fewer bedrooms (if indeed it’s used as a suite) and less privacy.

Since putting a lock on the middle door wasn’t an option, we used a door stopper to make sure the doors remained closed during showings. The 3rd room that was attached to the middle bedroom was very small, so we decided to stage it as a playroom off of a young child’s room. Now the open nature of that bedroom to the playroom seems more of a feature than a deterrent to buyers.

See the double doors to the left of the bed? Those lead into the adjacent bedroom, so we closed them off with a door stopper.

The master bedroom didn’t really need much help at all. This is a very large and bright room. We simply brought in the furniture, art and accessories to showcase it properly. Mission accomplished!

Now we’re just waiting to hear that this beautiful home is SOLD!