Stage To Sell

Last week Stage to Sell was asked to transform a Westwood rental property into a prime condo, fit for its great location. First we recommended that the owner update the paint in the master bedroom and a few fixtures. Then we went to work bringing in furniture, art and accessories that would appeal to young [...]

Last week we had the pleasure of staging an adorable, but vacant, Mar Vista family home. It had been used as a rental for awhile, so the homeowner invested in paint, new flooring and cosmetic fixes. Then they brought in a professional home stager to make it feel like home! Here are our after photos. [...]

If you’ve been following my blog lately, it may seem as if all we do are modern homes. Though modern staging is a big chunk of our work, you may be surprised to know that we work on more traditional homes as well. Case in point: our latest Staging job at 1533 South Point View. [...]

When I got the call, I will admit I was intrigued. A 1970s Ray Kappe architectural property was how the agent described it. How on earth were we going to make the ’70s appealing to today’s buyer? When I visited the home, I fell in love with it. Sure there was some deferred maintenance that [...]

A couple of weeks ago I received a call from a repeat client who had a new listing on Wagner St. I commented on the fact that I myself live on Wagner St, but didn’t think it was the SAME Wagner St. I mean this is Los Angeles after all. There must be at least [...]

Gary Keller, author of “Shift: How Top Real Estate Agents Tackle Tough Times” and Chairman of Keller Williams Realty appeared on ABC’s Good Morning America last week to discuss how to sell a home in a buyer’s market. His most publicized quote from this interview (which has set Stager Blogs around the nation afire) is [...]

We recently Staged an adorable vacant townhome in Santa Monica. It had been listed for awhile with no offers, so we were brought in to help buyers see the potential. The townhome had been painted and remodeled, so we had a great canvas to work with! Unfortunately the awkward layout of the living room, a [...]

I often get calls from Realtors who say, “I have a family who is actually going to be living in their home while it’s on the market. They would like to use their own furniture. Do you do that?” It always amazes me that they have to ask whether a full service Home Staging company [...]

I just read this interesting article in the Los Angeles Times about the problems associated with trying to sell your home when you live next to a dump. It was very timely since I encountered this very issue while previewing a beautiful new construction home in Sherman Oaks just last week. The developer built 2 [...]

Well as a Stager there’s nothing I enjoy more than Staging homes close to home! If you happen to forget something, it’s just a quick trip to the storage facility, and you’re never stuck in traffic on the way home. So I was thrilled when we were hired to Stage a model unit for a [...]