10 Reasons to List Your Home Over the Holidays

Posted on 19 November 2009

I just received this list from Susan Rose, the productivity coach at the Keller Williams Westside office. With her permission I will share it with you.

It’s a great tool for Realtors to use with sellers who may be on the fence about listing a home during the holiday season.

10 Reasons to List Your Home Over the Holidays

1. People who look for a home over the holidays tend to be more serious about buying.

2. Serious buyers have fewer houses to choose from during the holidays which, in turn, means less competition and more money for you.

3. Starting in January, the amount of listings will dramatically increase. With more properties on the market, there will be less demand for your particular home.

4. Houses show better when decorated for the holidays! Buyers are more emotional during the holidays, so they are more likely to pay your price.

5. Often, buyers have more time to look for a home during the holidays than during a regular work week, especially during winter vacations.

6. Many people want to buy before the end of the year due to tax reasons.

7. Traditionally, January is the month for corporate transferees to begin new jobs. Since these transferees cannot wait until spring to buy, you must be on the market now to capture that market.

8. You can be on the market and still have the option to restrict showings during the holidays for your special family occasions.

9. You can sell now for more money and set up a delayed closing or extended occupancy until early next year.

10. By selling now, you may have the opportunity to be a non-contingent buyer during the spring, when many more houses are on the market for less money. This will allow you to sell high and buy low!


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